Is Big Daddy Watching You!
Big Daddy is Google’s new algorithm update that is rolling through their data-centers right now.
Many SEO’s get their panties in a twist every time Google does an update and you might get the impression that the world is coming to an end if you read many SEO’s blogs, but I tend to stay away from this crowd. Google changes are meant to help improve the search results for quality websites. If for some reason your website drops in rankings after a major update you have either practiced some shady SEO work or you need to wait for Google to finish tweaking their update.
Quality SEO work will 99% of the time keep you worry free from updates. You can read more about this update from Matt Cutts blog or you can practice safe SEO and be worry free.